You are using an outdated browser. Please upgrade to the latest version for the best experience. Upgrade your browser now.

Skip Navigation
  • All entries and entry materials must be submitted digitally online. Entrants are no longer required to submit binders.

  • At least some part of the program must have occurred in 2017. Programs tend to have better chances of winning near their completion, when evaluation against initial objectives can be measured.

  • Entrants may choose to enter their program into more than one category, provided that it applies to the specific criteria stated within each category. The simplest way to do this is to select the “Copy Submission” link from the “Review and Checkout” page of the first entry submitted. In deciding which category/categories are most appropriate, entrants should examine program objectives and target audiences. Visit to view our database of Anvil Award-winning case studies in the categories you wish to enter. Judges will not move entries to better suited categories.

  • Basic Entry Information: Entrants must select the category being entered, the title of the entry (each title must be unique or it will be renamed), name of the organization/client, name of the agency (if any) and a 100-word description of the program.

  • Two-Page Summary: A concise summary no longer than two pages must be uploaded as a PDF. Each of the four criteria — insights and analysis, planning, execution and evaluation — must be addressed. The two-page summary should be typed using no smaller than a 10-point typeface and one-inch margins.

  • Supporting Materials: Entrants will be instructed to upload four separate PDFs (no more than 225 pages each with a maximum file size of 10MB) of any detailed supporting materials referenced in the insights and analysis, planning, execution and evaluation sections of your two-page summary. Pages should be no larger than 8.5 x 11 inches (A4 size for international entries) with a minimum of 10-point typeface and one-inch margins.

  • Images: Upload up to three graphic images representative of your program. This image will be featured onscreen during the Silver Anvil Awards Ceremony should the program be selected as a finalist. We ask that the image meet the following requirements: Acceptable file formats include:  jpg, tif, eps, native Illustrator, Photoshop or hi-res pdf files. As a general rule of thumb, the artwork should be at least 1,000 pixels or more in either width or height.

  • By entering the Silver Anvil program, all entrants confirm that their programs and entries comply with the ethical standards of the profession, as embodied in the PRSA Code of Ethics. Should your entry have an aspect of "ethics performance" that is both instructive and vital to your program, please include commentary of no more than four sentences. Should the judges find two entries equally deserving of a Silver Anvil, they may use this statement to break the tie. If at any point PRSA becomes aware of any aspect of a submission that may not be in compliance with the Code, it may, at its sole discretion, take appropriate action.